The ALICE Project Member Updates


ALICE Report - Supporting Materials and Social Tools

The below supporting materials are here to assist you with the ALICE Rollout! Remember these key messages:

  • To learn more and get involved visit www.michiganALICE.org
  • To learn more and get involved text ALICE to 50503
  • Use the hashtag #meetALICE

Materials

 

ALICE Report - media rollout materials

Below, please find the 2017 ALICE Report Update and supporting media rollout materials. If you have questions on the media rollout, please contact Kaitlynn Colbert at kcolbert@uwmich.org.

 

  • 2017 ALICE Report Update (PDF)
    • Please note that the Report is embargoed until 12:01 am on Tuesday, April 4. 
  • 2017 ALICE Report Fast Facts (PDF)
    • We’ve compiled the top facts from the ALICE Report, what they mean for our communities and United Way, and what United Way is doing to tackle these complex problems. Please note that this document is for internal use only and is not for external distribution.

  • United Way ALICE Report Talking Points (Word)

    • These talking points can be used for any press follow up.

  • Statewide Press Release (Word)

  • Local United Way Press Release Template (Word)

    • Please edit as necessary. Do not edit quotes from Nancy Lindman or Carolyn Bloodworth. Clare Liening, from Lambert, Edwards & Associates, is listed as the Press Release contact. If you’d like to update this to someone in your office, please feel free. Otherwise, Clare is happy to coordinate!

  • Media Outreach List (Excel)

    • This is the list of media outlets that MAUW’s Public Relations Firm – Lambert, Edward & Associates – will be working with on the ALICE Report release. Please make note of any outlets in your area on this list to avoid duplicated efforts.

 

ALICE REport - release timeline (updated)

  • March 27: Send out statewide ALICE Report media alert; release embargoed report to the press and inner circles
  • 12:01 am, April 4: Embargo is lifted, report available to public

 

Note that the release date has been changed at the recommendation of our Marketing & PR Workgroup and Public Relations firm.


ALICE Rollout Plan - March Friday Forum

ALICE Training Webinar - February 2017


ALICE March 2017: Update

Why is ALICE so important for United Way and our Communities?

  • Goal:  Understanding ALICE helps us to know our communities better and to coalesce around successful approaches to improve community conditions for ALICE.
  • Objective:  Reflect the true magnitude of need in our communities and align strategic initiatives to current ALICE data. 

What to Do this Month:

  • Read the Super Embargoed Draft copy of the ALICE Report that was sent to your United Way on March 8th, get familiar with what it!
  • Review Fast Facts from the ALICE Report, identify the facts most pertinent for your community and be ready to share them in conversation with the media.
  • Complete the “What United Way is doing about it” section in the Fast Facts for your United Way.
  • Make a list of your ‘inner circle’ to receive the report a week prior to public release (i.e. Board Members, ALICE partners/champions).
  • Identify a ‘sympathetic Alice’ and prepare them to serve as a spokesperson for the April 4rd ALICE Update Report press release

ALICE Update Report Release Timeline – for Local United Ways

  • March 8: Release “Super Embargoed Draft Report” to ALICE Steering Committee, Marketing and PR Workgroups and local UW Execs for review
  • March 20: Local United Ways Receive Fast Facts and media toolkit
  • March 27: Send out statewide ALICE Report media alert; release embargoed report to the press and inner circles
  • April 4: Embargo is lifted, report available to public

Contacts for More Information

  • Do you have questions/suggestions about ALICE in Michigan?  Contact ALICE Chair, Ann Fillmore, United Way of Midland County Executive Director, or Nancy Lindman at MAUW
  • Questions about the media plan for the ALICE Update release?  Contact Kaitlynn Colbert at MAUW

ALICE February 2017: Update

Why is ALICE so important for United Way and our Communities?

  • Goal:  Understanding ALICE helps us to know our communities better and to coalesce around successful approaches to improve community conditions for ALICE.
  • Objective:  Reflect the true magnitude of need in our communities and align strategic initiatives to current ALICE data. 

What to Do this Month:

  • Participate in the February 24 10:30 AM ALICE Update Report Training Webinar, register here
  • Review and Connecticut and Indiana ALICE Update Reports to acquaint yourself with the format and content – Michigan’s Update will follow the same format.
  • Identify a ‘sympathetic Alice’ who can serve as a spokesperson for the April 3rd ALICE Update Report press release

ALICE Update Report Release Timeline – for Local United Ways

  • Now:  Identify ‘sympathetic ALICE’ families willing to speak with the press and share their story
  • Now:  Review Connecticut or Indiana ALICE Reports to acquaint yourself with Update content
  • February 24, 10:30 – 11:30: ALICE Update Report Orientation Webinar
  • March: Meet with your Sympathetic ALICE, prepare them for interviews
  • March 10th 10:30 or 13th 3:00: Friday Forum - Prepare for ALICE Report Release Webinar
  • March 24:  Media embargoed copy goes online
  • April 3: ALICE Update Report will be released to public

Plan to Convene Your Community with around the New ALICE Report Release

  • Several United Ways around the state are planning to host events coalescing their communities around ALICE – please share your plans with MAUW.
  • Think about how your United Way will work across RD, CI, Communications and Policy with your community to help ALICE

Contacts for More Information

  • Do you have questions/suggestions about ALICE in Michigan?  Do you want to lend your support and join the 24 United Ways bringing ALICE to Michigan?  Contact ALICE Chair, Ann Fillmore, United Way of Midland County Executive Director, or Nancy Lindman at MAUW
  • Questions about the media plan for the ALICE Update release?  Contact Kaitlynn Colbert at MAUW